Many people blame sugar cravings on lack of willpower rather than accept that sugar is highly addictive-even more so than cocaine, nicotine, and alcohol. The problem isn't just dessert, but the fact that sugar is everywhere. Approximately 80% of products in supermarkets contain sugar, so it's unsurprising that many people struggle to eliminate it from their diets. In Sugarless, Dr. Nicole Avena-a pioneering neuroscientist on food addiction-spells out the substance's detrimental effects on the brain and body. She empowers listeners with an easy seven-step program to help them find the hidden sugars in their foods, control their sweet tooth, and break the vicious diet cycle for good. Sugarless also includes thirty sugar-free recipes.