"If books are important to you because you're a reader or a writer, then how books are sold should be important to you as well. If it matters to you that your vegetables are organic, your clothes made without child labor, your beer brewed without a culture of misogyny, then it should matter how books are made and sold to you." With Amazon's growing power in both bookselling and publishing, considering where and how we get our books is more important now than ever. The simple act of putting a book in a reader's hands-what booksellers call handselling-becomes a catalyst for an exploration of the moral, financial, and political pressures all indie bookstores face. From the relationship between bookselling and white supremacy, to censorship and the spread of misinformation, to the consolidation of the publishing industry, veteran bookseller and writer Josh Cook turns a generous yet critical eye to an industry at the heart of American culture, sharing tips and techniques for becoming a better reader and, of course, recommending great books along the way.