CREATE A PICTURE-PERFECT Instagram MARKETING STRATEGY

If you're not using Instagram to your advantage, you have to start now. Instagram is the hottest social media site today: Two years after its launch, the number of its daily mobile users surpassed that of Twitter. Then Facebook purchased it for a billion dollars—and it took the world by storm.

Instagram Power provides everything you need to grab customers on the world's most popular photo-sharing site. This guide covers it all—from setting up an account to promoting a brand to integrating the photo-sharing app into an existing marketing strategy. Learn how to:

CREATE THE MOST EFFECTIVE IMAGE FOR YOUR NEEDS

IDENTIFY PROSPECTIVE CUSTOMERS WITH HASHTAGS

DEVELOP A MARKETING PLAN TAILORED FOR THE SITE

LAUNCH A NEW PRODUCT

CREATE A MINI SOCIAL NETWORK OF CUSTOMERS ON INSTAGRAM

TRACK AND MEASURE YOUR EFFORTS