The Wizard of Ads: Turning Words into Magic and Dreamers into Millionaires

ebook

By Roy H. Williams

cover image of The Wizard of Ads: Turning Words into Magic and Dreamers into Millionaires

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Format

ebook

Author

Roy H. Williams

Publisher

BookBaby

Release

15 August 2012

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Subjects

Business Management Nonfiction
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With the knowledge of a seasoned business consultant and the warmth and wit of a natural storyteller, the Wizard will help you to:

  • multiply the effectiveness of your advertising

  • understand the tug-of-war between intellect and emotion

  • plant a mental trigger in the mind of your customer

  • create totally new concepts from combinations of old ones

  • see the opportunities around you

  • avoid the danger of overchoice

  • escape the need to advertise 'Sale! Sale! Sale!'

  • find the genius that hides within you

  • receive the best others have to give

  • focus your advertising, your business, and your life

    Along the way, the Wizard will:

  • share the power of encouragement

  • talk to you about your Ruby Red Slippers

  • make you understand how lucky you are

  • show you how to avoid the mistakes that others have already made

  • convince you of the need to rest

    • Format

    ebook

    Author

    Roy H. Williams

    Publisher

    BookBaby

    Release

    15 August 2012

    Share

    Subjects

    Business Management Nonfiction
    The Wizard of Ads: Turning Words into Magic and Dreamers into Millionaires