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Instagram is a traffic behemoth. There's really no other way to describe this traffic platform. After all, it has more than one billion active users.
Just how active are these users? Well, we're talking about five hundred million people interacting with their accounts every single day. That is huge.
Whether you're viewing traffic in terms of page views, ad clicks, or what not, Instagram has a lot of potential. If you have not tapped into this amazing traffic resource, you are leaving a lot of money on the table.
In fact, it's worse than that. It's only a matter of time before your competitors leave you completely in the dust.